Oh hey there, sweet friend!
I’m Shannon McKinstrie
lover of oat milk lattes, pinot grigio, and long walks down the aisles of Target.
I’m a wife, mama, and marketing junkie who turned my love of social media into a 6-figure business from straight up scratch.
how did i get here?
Well, to make a long story kind of short (sorry, I’m a talker), I feel like it all started when my Dad let me hold the family camcorder back when I was 8 years old and I never let it go.
I went on to study TV Production in high school, major in Communications and Marketing at Virginia Tech, and headed to Atlanta after college to work at CNN Headquarters.
During news breaks and overnights I fell in love with social media, and when I moved back home to DC I turned that passion into a career at my 9-5.
After the birth of my daughter I decided to leave my 9-5 so I could feed my craving for creativity, and Boutique Social DC was born.
This business has become more than I ever could have imagined and I feel so lucky to have created a space for others to grow!
So wherever you are in your journey, I am passionate about helping you elevate your business, make an impact on others, and get results through organic and proven social media strategies.
I’m here for you, friend, and cheering you on every step of the way.
I’m Nicole Rhea
Community Engagement Specialist for Boutique Social DC!